Data could be the key to shifts in funding.

 

To engaged transportation professionals, the urgent necessity of increased funding for public transit is obvious. To others, namely politicians and state- and federal-level transportation administrators who hold the key to budget appropriations, the need isn’t so visible. And while qualitative methods and storytelling are proving to be more effective at expressing planning disparities than big data, there are few ways to translate these modes to grant applications and legalese. Thus, data could be key to shifting funding from auto-oriented projects to transit. Below are some potential data measures and examples of their implementation:

With that said, interlocutors expressed that deficiencies in technology and data experience are barriers to optimal performance. Other studies have included more detailed documentation of such deficiencies in rural areas. The National Rural Transit Assistance Program (RTAP) offers online trip planners and a General Transit Feed Specification (GTFS) builder and information on how rural transit agencies can assess their impact.

 
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Rural agencies need to leverage communication.